Tech: It’s where we hear stories of unprecedented growth, driven by bold strategies, fearless execution, dizzying transformation, and enviable investment momentum. But what’s really behind these stories? And what can we learn from this industry’s mastery of speed and spin?
Join us for a panel discussion on the trials and triumphs of startup branding as we hear from visionary founders and leaders of some of Minnesota’s top tech companies. Learn how they’ve grown their business and brand story at every stage, be inspired by their scrappy and creative growth-hacks, and come away with actionable ideas to infuse your go-to-market programs.
Our panelists include:
Moderator: Jennifer Zick, Founder and Owner, Authentic Brand
Presented in partnership with the Minnesota Interactive Marketing Association (MIMA) and their annual MIMA Summit (happening the following day on Thursday, October 12), we’ll be diving deep with these tech leaders on topics including:
Launching a new brand or product to the market
The role of culture in shaping your brand story
Building a raving fan base, and the value of influence
Raising capital and attracting investors
Storytelling for mergers, acquisitions, and exits
Failure as a success metric
And more.
See you there!
